Product Analytics: Event Tracking in MixpanelThis is the part of Product Analytics article series. In this article, I will show how to create or track events in Google Tag Manager for…1d ago1d ago
Product Analytics: Mixpanel Implementation with Google Tag ManagerGoogle Tag Manager is a Tag Management System. This system allows you to manage and deploy tags (snippets of code or tracking pixels)1d ago1d ago
Product Analytics: Laying the GroundworkThis article is part 2 of the Product Analytics series. In the previous article, I covered some basics of what is product analytics, what…1d ago1d ago
Product Analytics: Basic Guide to Building Better ProductsThe essence of delivering a successful product is how it serves the needs of the customer or delivers its product value.1d ago1d ago
The Impossible of Good, Cheap & Fast — a Sales PerspectiveFast & Good = expensive | Cheap & Fast = low quality | Good & Cheap = too slowOct 22Oct 22
Email Marketing is Failing in Indonesia – And How We Can AdaptAs someone who has spent over a decade in marketing, leading digital strategies across various platforms, I’ve seen firsthand how consumer…Sep 20Sep 20
Crafting Irresistible Headlines for ConversionsCrafting an intriguing headline is an essential element of landing page optimization. Your headline should not only grab attention but also…Aug 27Aug 27
Top Marketing BlogIn this post, I’m sharing some of my go-to resources that have been instrumental in furthering my own digital marketing journey.Mar 5Mar 5
Google Ads Quality Score OptimizationUnderstanding and optimizing Google Ads Quality Score is paramount for achieving success in your campaigns. Quality Score directly impacts…Feb 28Feb 28
What is Impression Share in Google Ads and How to Improve itAmong the multitude of metrics, Search Lost Impression Share (IS) emerges as a crucial factor influencing the effectiveness of your…Jan 29Jan 29
