The 7 Most Common Myths About Digital Marketing (And the Truth Behind Them)Let’s be honest — digital marketing is full of half-truths, outdated advice, and straight-up myths that refuse to die. Some of these myths…3d ago3d ago
Five Essential Pricing Psychology StrategiesWe understand that consumer behavior and purchase decisions are key to successful marketing strategies. In this article, we’ll go through…Jan 14Jan 14
The IKEA Effect: How Participation Creates Value in MarketingAs marketers, we’re always on the hunt for strategies that build meaningful connections between consumers and the products or services we…Dec 30, 2024Dec 30, 2024
How to“Legally” Stealing Your Competitors’ TrafficLet’s face it: the SEO game is highly competitive. You’re constantly racing to outrank your competitors, capture their traffic, and convert…Nov 7, 2024Nov 7, 2024
Product Analytics: Event Tracking in MixpanelThis is the part of Product Analytics article series. In this article, I will show how to create or track events in Google Tag Manager for…Nov 5, 2024Nov 5, 2024
Product Analytics: Mixpanel Implementation with Google Tag ManagerGoogle Tag Manager is a Tag Management System. This system allows you to manage and deploy tags (snippets of code or tracking pixels)Nov 5, 2024Nov 5, 2024
Product Analytics: Laying the GroundworkThis article is part 2 of the Product Analytics series. In the previous article, I covered some basics of what is product analytics, what…Nov 5, 2024Nov 5, 2024
Product Analytics: Basic Guide to Building Better ProductsThe essence of delivering a successful product is how it serves the needs of the customer or delivers its product value.Nov 5, 2024Nov 5, 2024
The Impossible of Good, Cheap & Fast — a Sales PerspectiveFast & Good = expensive | Cheap & Fast = low quality | Good & Cheap = too slowOct 22, 2024Oct 22, 2024
Email Marketing is Failing in Indonesia – And How We Can AdaptAs someone who has spent over a decade in marketing, leading digital strategies across various platforms, I’ve seen firsthand how consumer…Sep 20, 2024Sep 20, 2024
